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A woman pauses with her morning coffee, looking out over the city before her day begins.

WELL WILLED. HERE FOR THE EVERYDAY.

Life’s a lot.
You’ve got help.

A moment to get your bearings.
To see where you stand. To choose what comes next.

Find your moment
THE DAY IS STILL YOURS.Follow the day

SOUND FAMILIAR?

It’s rarely
one big thing.

It’s all the little things asking for a piece of you. The money to make sense of. The promises you made to yourself. The things you’ll get to “when it settles down.”

“Where did this month’s money go?”

“Am I still paying for that?”

“I meant to go for a walk.”

“I’ll start again on Monday.”

You don’t need to hold it all in your head.

02 / A MOMENT OF CLARITY

A little clearer.
A little lighter.

Open Well Willed. Take a look at what’s happening. Tend to one thing that matters. You don’t have to sort out your whole life this morning.

One less question

“Okay. Now I know
where I stand.”

See your spending, check what’s coming up, and set a budget that fits your month. Fewer guesses about what’s left.

  • Bring supported accounts together through Plaid.
  • See expenses and recurring payments.
  • Set budgets and follow your spending.
Get your money in view
A MONTH, MADE CLEARERInteractive example
After this month’s spending$428.60left in this example budget
Your budget$2,000.00
Money spent$1,571.40
$1,600$3,000

Illustrative numbers. Adjusting this example doesn’t change an account.

A promise to yourself

“Today, I’ll make
time for that walk.”

A walk. A few pages. Whatever you want to do more often. Set your schedule, record each check-in, and see the days add up.

Take a 20-minute walkExample week
Mon
Tue
Wed
Thu
Fri
Sat
Sun

3 of 7 days recorded. Every check-in counts.

Try a day above. This example stays on this page.
The woman from the morning scene walks beside a friend in the evening light.

03 / OUT THERE.

The walk becomes
a long conversation.

You checked what you needed to. Made a little room. Now your phone is away, and you’re actually here.

There will always be more to do. There is also this: someone to catch up with, a different way home, a little of the day just for you.

Your day.
Your starting point.

A quieter morning begins with something small.
Make a place for it here.

Make an account

Continue with Google or Apple.

Choose your starting point

Bring in your finances or add a habit.

Make it part of your day

Check in, make adjustments, carry on.

Before you begin.

What is Well Willed?

Well Willed is a place to take care of the everyday and make room for the life you want. Our ambition is a personal companion across your money, wellbeing, and daily life. Today, you can use it to understand your finances and build routines that matter to you.

What can I use today?

You can connect supported financial accounts through Plaid, track expenses, set budgets, review recurring payments, and track habits. Dedicated health tracking and day-planning tools are planned for a future release.

Do I have to connect my bank?

Only if you want to bring in account balances and transactions. You can start with habit tracking without connecting a financial account.

What if I miss a day?

Come back when you can. You can check in, skip a scheduled habit, and add a note. Your history gives you something to learn from, even when your week doesn’t go to plan.

A LIFE IS MADE OF ORDINARY DAYS.

Be here for yours.

For what needs doing.
And everything you’re doing it for.

Get started with Well Willed